Marketing Content Associate Job at SIPLEY THE BEST LLC, Lake City, FL

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  • SIPLEY THE BEST LLC
  • Lake City, FL

Job Description

Job Description

Job Description

We are seeking a detail-oriented and creative Content Associate to support our marketing and communication efforts. In this role, you will help plan, create, edit, and distribute content across various platforms to ensure consistency in voice, branding, and messaging. The ideal candidate has excellent organizational skills, a strong eye for detail, and a passion for digital storytelling.

Key Responsibilities

  • Own and manage a 6-week rolling editorial calendar that includes weekly blog posts per brand, platform-specific social copy, email campaigns, and monthly external feature placements.
  • Collaborate with subject-matter experts, regional teams, and publication editors to gather insights, secure bylines, and ensure timely delivery.
  • Write, edit, and proofread content in both English and Spanish, maintaining brand voice, correct trademark usage, and platform-appropriate tone.
  • Publish and optimize content using CMS and distribution platforms such as WordPress, HubSpot, Mailchimp, and social scheduling tools.
  • Track performance using GA4, Google Search Console, and social analytics; deliver monthly KPI reports covering traffic, keyword rankings, MQLs, and external pitch outcomes.
  • Maintain a tagged and searchable content library for easy repurposing into sales materials, email snippets, and social posts.
  • Execute SEO best practices across all content stages—including keyword research, on-page optimization, and internal linking—to improve priority search rankings.
  • Stay up to date on industry, competitor, and media trends to pitch new story angles, suggest content refreshes, and identify placement opportunities.

Requirements

  • 1–3 years of experience in content creation, marketing, or editorial roles.
  • Strong writing and editing skills with attention to detail.
  • Familiarity with CMS platforms (e.g., WordPress), email marketing tools, and social media platforms.
  • Strong SEO fundamental (keyword research, on-page optimization, internal linking. 
  • Excellent project management discipline.
  • Ability to multitask and meet deadlines in a fast-paced environment.

Preferred Qualifications

  • Experience with design tools (e.g., Canva, Adobe Creative Suite) a plus.
  • Familiarity with content marketing strategies and inbound methodology.
  • Video editing or multimedia production experience is a bonus.

Benefits

  • Competitive salary
  • Flexible working hours
  • Dental, and vision insurance
  • Professional development opportunities
  • Collaborative and creative team culture

Job Tags

Flexible hours,

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